Attract, engage and retain your customers with the UK’s leading diners’ club

We are tastecard, Gourmet Society and hi-life. Our memberships could help your business to stand out from the crowd and become a touchpoint of your customers daily lives.

Find Out How

Our marketing solutions

Have you considered using a dining membership as part of your Marketing strategy to drive new customer acquisition, retain customers, or as an incentive to increase spend across your company’s products and services?

It’s a well-known fact that it costs more to attract customers than to retain them. In today’s competitive marketplace, where customers find it so easy to switch providers, rewarding loyalty is more important than ever to improve retention and increase profits.

How could we support your business?

As the largest dining and experiences membership provider in the UK, The Dining Club Group offers your customers up to 50% off dining at popular national restaurant chains including PizzaExpress, Cafe Rouge, Zizzi and Giraffe, along with thousands of independent gems across the UK.

We could provide off the shelf, co-branded or white label solutions to suit your business, and with three dining clubs to choose from; tastecard, Gourmet Society and hi-life, all covering some of the UK’s top dining destinations, there truly is something to suit every palate.

Learn more about our dining membership schemes

The Dining Club Group - Increase Customer Acquisition

Increase customer acquisition

Stand out from the crowd and serve up a tasty benefit to your customers by teaming up with the leaders of the UK’s dining revolution.

The Dining Club Group - Engage Existing Customers

Engage existing customers

With a 48% increase in casual dining over the past decade, your business becomes a touchpoint of your customers’ daily lives.

The Dining Club Group - Reduce Churn

Boost retention rates

Reduce churn, make renewal even more attractive and tie customers to your brand with our unbeatable range of dining and lifestyle benefits.

Make a big impression

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